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Jane Bainbridge

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Jane Bainbridge

I am a freelance journalist specialising in business and media. When I’m not writing about the world of marketing and advertising I’m most likely to be found pounding the streets of London with a grimace on my face. All in the name of marathon training.

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In it for the long run: Getting to the Finnish, Health

In it for the long run: Getting to the Finnish

I’ve written before about the pros and cons of indoor vs. outdoor exercise. The camaraderie and weather-proofing bonus of the gym has always appealed but nothing really beats exercising outdoors to get the heart going and senses sparking. Whether it’s walking, cycling, running or swimming any of these activities always seem hugely preferable in the open air compared with in the canned atmosphere of an air-conditioned room.

By | Health, Notebook | Tuesday, 13 September 2011 at 5:41 pm

In it for the long run: down the gym?, Health

In it for the long run: down the gym?

Are you gym bunny eager for your weight-lifting and cross-training fix? Or does the thought of being indoors among the sweaty, lycra-clad leave you cold?

By | Health, Notebook | Monday, 15 August 2011 at 3:19 pm

In it for the long run: converting the inactive, Health

In it for the long run: converting the inactive

One of the eternal debates among all parties interested in the health of the nation — be they government, medical professionals or charities — is how to get the inactive engaged in physical exercise.
When you take part in events such as triathlons, charity running events from the London Marathon to a local 5km, the Swimathon [...]

By | Health, Notebook | Friday, 15 July 2011 at 10:44 am

In it for the long run: injury, injury they’ve all got an injury, Health

In it for the long run: injury, injury they’ve all got an injury

Get a group of runners together in a room and it’ll only be a matter of time before the discussion turns to injuries. It’s a very lucky runner who doesn’t at some point or another experience the pain and frustration of having to rest or receive treatment for an injury.
While many problems can be avoided [...]

By | Health, Notebook | Thursday, 23 June 2011 at 11:20 am

In it for the long run: want sponsoring — prepare to be humiliated, Health

In it for the long run: want sponsoring — prepare to be humiliated

The plethora of fundraising running events filling the calendar is an interesting development in terms of both running and charity funding. The somewhat symbiotic relationship they enjoy is to be lauded in many ways but it is not without its problems.
Whose heart hasn’t slightly sunk at yet another email popping into their inbox, asking for [...]

By | Health, Notebook | Thursday, 9 June 2011 at 4:09 pm

In it for the long run: cheering on others, Health

In it for the long run: cheering on others

On Sunday the tables were turned on me in a most delightful manner. Every year the local YMCA organises a fun run incorporating a 10km adult race and 1 mile children’s races round the local park .
This event is dear to my heart because it was the first ever 10km race I took part in. [...]

By | Health, Notebook | Tuesday, 24 May 2011 at 3:52 pm

In it for the long run: one month on, Health

In it for the long run: one month on

It’s hard to believe that today, one month ago, I finally realised after a week of anguish that I was going to run the London marathon despite a last minute injury. It feels like a lifetime ago.

By | Health, Sport | Friday, 13 May 2011 at 3:00 pm

In it for the long run: marathon day, Health

In it for the long run: marathon day

So where to begin? Sunday 17th April 2011: London Marathon day. As anyone following this blog will know the fact that I was getting up at 6.00am to take part was achievement enough. After a week of injury hell I was so delighted to be joining the race everything else seemed somewhat irrelevant.

By | Health, Sport | Monday, 18 April 2011 at 5:37 pm

In it for the long run: Expo, Health

In it for the long run: Expo

I could feel my heart starting to beat faster and my mouth get dry.  As I approached the sea of red Virgin London Marathon signs my adrenalin was pumping. I knew I was among fellow runners – they had a look in their eyes that was a mixture of steely determination and fear — except [...]

By | Health, Sport | Friday, 15 April 2011 at 5:49 pm

In it for the long run: one week to go, Health

In it for the long run: one week to go

One week to go and it couldn’t be going worse. Just when I thought I was into my gentle taper with nothing worse than my nerves to contend with and avoiding illness, my hip has started to hurt.
Unfortunately it’s not any muscular pain that I have become used to or familiar niggle that settles after [...]

By | Health, Sport | Tuesday, 12 April 2011 at 3:55 pm

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