Think of Dove cosmetics and you might think of a bunch of right-on soap makers, who have contributed to the great feminist movement by plastering pictures of plus-size women in their bras and knickers on advertising billboards across the country.
But their shower gels and soaps are packed full of palm oil from Indonesian producers, who are destroying precious rainforest to make way for the palm plantations. Experts estimate the forests of Borneo, Sumatra and Bali will have all but disappeared within the next five to 25 years. Most of the lowland forest areas are already history.
Unilever, by its own admission, is the biggest user of palm oil on the planet.
Greenpeace has launched a campaign against Unilever to try and prevent more forest areas being razed to make way for palm trees. Greenpeace isn't asking you to stop washing, or even boycott Unilever, just to ask them to own up to their actions in Indonesia, instead of pretending to be an environmentally-responsible company.
Palm oil is a component of most soaps and washing powders, and of the evil biofuels which are a major contributor to global food shortages, but there are alternatives. Lush recently developed a palm oil free soap, which seems to work just as well as its palm oil precursor.

There are so many battles to fight. Dove is doing great things for women. Women need this today just as much as the environment needs postive and progressive attention. Why bring the negative light? Use Dove's inspiration to take bold steps to healing the environment.
Stop expecting to wake up to a perfect world.
What's up with the "evil bio-fuels"? Nothing is perfect, but it could be improved if people would stop putting up the walls and repeating rhetoric that is not fully understood.
Posted by: LMK | Wednesday, 23 April 2008 at 03:49 PM
Palm oil... why don't you use animal fat instead...
"evil biofuels which are a major contributor to global food shortages"
Rubbish. Exploitations within trade agreements between 1st and 3rd world countries are the major problems in regard to food shortages. But I bet you never go hungry.
Walking down your diesel dust covered streets its quite clear you have more to worry about than what is in soap.
Posted by: nobody | Wednesday, 23 April 2008 at 04:23 PM
Dove are not doing great things for women. They are trying to sell their product the best way they can.
Posted by: Jakers | Wednesday, 23 April 2008 at 04:26 PM
I just dont get it... we can build an atomic bomb, fly to the moon etc... but cant find a sustainable, environmentally safe alternative to palm oil to use in our soap!
Use some of those profits to make everyone happy (and safe) and simply find an alternative. Or am i missing something?
As for food shortages , i agree , that's clasping at straws, we could feed the world population and create all the biofuel's we wanted with no problems... its not a question of ability , .. its a question of greed and economics (as is generally the case in almost all environmental and social issues).
Ok .. im depressed now... time to go.
Posted by: mumush | Wednesday, 23 April 2008 at 05:50 PM
Dove aren't doing great things for women. Yes, they are using slightly larger girls, but still placing them in a demeaning position in their bra & knickers as objects to be gazed at and bodies served up for the eyes of others. It's nowhere near the revolutionary step they think they're taking. It just widens the net of who's allowed in the acceptable female-as-oject category we're all too used to in this society. And the equating of feeling physically acceptable to somebody else with self-esteem is pretty harmful, I'd say.
Posted by: pot_noodle | Wednesday, 23 April 2008 at 05:53 PM
"But their shower gels and soaps are packed full of palm oil from Indonesian producers, who are destroying precious rainforest to make way for the palm plantations."
How about complaining to the Indonesians for destroying their own resources instead of guilt tripping western women? Why not harangue west-african cooks instead, who use palm oil in far more copious amounts than bathers do?
There are many ways to earn money in this world, the Indonesians don't have to turn their country into a desert... but then again, that is up to them, it's their country and their future -- and none of your business.
Posted by: Imli | Wednesday, 23 April 2008 at 06:04 PM
Britain is one of the biggest users of palm oil in the world, if not the biggest. So "that is up to them, it's their country and their future" - yes, but much of the investment in Indonesian palm oil plantations doesn't come from within Indonesia, it's being done by Western-owned companies catering to our Western tastes.
Consequently, I think we are completely right to want alternatives to be offered which still allow Indonesian people to make money. The fact is most of us probably won't go without soap, but palm oil is in loads and LOADS of foods which are bad for us and make us look a little more Dove Real than we'd really like to - like
Twiglets
fruit and nut chocolate
Crisps
etc
etc
etc
Lay off the palm-oil snacks, and there will also be less body to wash! I've solved it twice!
Posted by: emma townshend | Wednesday, 23 April 2008 at 07:09 PM
I agree that Dove is simply adding to the glut of products being sold by using half-dressed women, to make a profit. It's the same old objectifying dressed up as women's empowerment. I have no problems with using half-dressed women or sex to sell products - it's the preponderance of these types of ads and its affect on the culture that is problematic.
The world is smaller than we think. The decisions on what we buy as Americans does affect the environment and way of life of those in far away places. American consumers have a responsibility to choose wisely, for the sake of others as well as our own. Unfortunately, sooner or later, in one way or another chickens do come home to roost.
Posted by: daddy'sgirl | Wednesday, 23 April 2008 at 10:55 PM
I wonder if they test their products on animals as well.
Cosmetic companies have been lying through their teeth for many a year, not only do they help plunder the planets rain forests but some of the chemicals they use in their products are dodgy too. I would advise every woman to take a magnifying glass and read the ingredients of thier products very carefully, and then check them out.
I have! and I only use my own home made products.
Also Check out snack foods even Organic and health foods contain palm oil. I have stopped eating anything with palm oil in, there are other snacks with things less destructive.
Posted by: Ann Beirne | Thursday, 24 April 2008 at 08:55 AM
All Lush soaps are now made with a palm-free soap base. This development was a collaborative effort between Lush and Kay’s – a family owned business in Lancashire who have been making soap for over 100 years.
These palm-free soap flakes and noodles, which are used as the base for soap production, are commercially available for all companies to purchase, and Lush encourage Unilever – who currently use 3% of total world palm oil production – to start using this new base, or develop palm-free soap base of their own. We stand ready to provide them with assistance should they need it.
The majority of palm oil use is currently attributed to the food sector, so they too need to cut their consumption. To this end, Lush are setting up an industry forum, called Actively Seeking Alternatives to Palm (ASAP) to encourage the sharing of information and expertise between manufactures, retailers and NGOs.
It is imperative that we find alternative oils that can be grown, harvested and processed in a truly sustainable manner – and animal tallow does not meet those criteria.
Until global demand for palm oil is dramatically decreased for food, cosmetics and biofuels, then there is little hope for the animals, people or environment of Indonesia, Malaysia and PGN.
Posted by: Andrew Butler, Lush | Thursday, 24 April 2008 at 09:43 AM
Biofuels *do* displace food production. This is a fact that is easy to verify through casual trawling through non-controversial sites such as National Geographic or Science Daily. Even Defra (hardly the most radical of august bodies) acknowledges that there is conflict of interest between biofuels and food crops.
However, this situation is greatly exacerbated by the political economics of food production, as well as destructive agribusiness practices that rapidly exhaust the land requiring increasing amounts of fossil fuel-based fertilisers, etc., to try to keep up standards.
Second, please don't be so naive: Unilever is hardly the bastion of the feminist cause. Unilever is promoting the more realistic looking women in the Dove adverts because this is a carefully researched marketing demographic. It makes some women feel like Dove (Unilever) is speaking directly to them rather than the fantastically slim and trim exceptions to the general rule of women's bodies. I suppose Unilever may deserve some credit for at least being more honest than other ad campaigns are, but if this hadn't been predicted to yield a suitable profit return, we would not be seeing these ads, that's for sure!
Third, yes Unilever was a significant proponent of testing products on animals, as do L'oreal (and to think that Roddick used to be a proud advocate for beauty without cruelty!), although possibly due to the actions of groups like PETA and ALF, etc. and the adverse publicity these practices generate, Unilever seem to be playing the animal testing card very close to their corporate chests these days.
Posted by: andy wolfe | Thursday, 24 April 2008 at 10:26 AM
"Dove doing great things for women?" What about the women in Bangladesh and the Island states whose homelands will disappear under water from rising sea levels? Indonesia is now the world's third largest producer of greenhouse gases due to the burning of its forests - to make way for palm oil plantations. Shame on you Unilever.
Posted by: Sid Smallface | Thursday, 24 April 2008 at 11:10 AM
LMK: we don't expect to wake up to a perfect world, but if we don't take action when something is amiss then one day we won't be waking up at all.
Imli: I see your point, but it's not just their future that is at stake; no country is isolated, environmental disasters impact globally and are therefore a concern for everyone.
Once we are made aware of an issue, we are responsible for the way we use the information we are given. If we do nothing, then we are just as culpable as those who carry out these acts. I believe we have a duty of care towards this planet and every species upon it. I shall encourage this awareness and will not buy any products containing palm oil, returning those I already have to the manufacturers explaining why.
Posted by: tracy wildy | Monday, 28 April 2008 at 03:01 PM
Glad to see your questioning of Dove's campaign!
I used to be a real fan of the Dove campaigns. Effective, socially responsible marketing that appealed to women all over the world, regardless of age or culture. The key here however, is 'used to be'.
Dove's award-winning campaigns - and associated initiatives such as the 'real beauty' TV shows, pro-age calendars, etc convinced us ('us' being women) that the brand really cares about women. That it wants to correct, protect and educate us and our daughters about realistic expectations of beauty, a healthy self-esteem, about self-worth. I was impressed by what I thought was one of the very few socially responsible brands who shouts out for what it believes in against the stream of cosmetic brands toting airbrushed, Photoshopped perfection above all else.
But it seems I was wrong. Dove actually isn't a very socially responsible brand. It just developed some good marketing campaigns. So what's my problem with Dove you wonder?
Simply this: it tests its products on animals. (Dove belongs to the Unilever group, which is black-listed by many animal rights groups for testing on animals.)
I wonder how many of Dove's female consumers know this...
If Dove really was a socially responsible brand; if it really wanted to take its 'campaing for real beauty' to the next level, it would also take a stand and stop testing its products on animals.
If only Dove realised the opportunity it is missing. It could become The Bodyshop of the 21st century, the vanguard of all the values we hold dear privately but miss so often in this age of want-more-for-less globalism.
So don't believe Dove just yet. They may have an ethically responsible approach to women, but behind the scenes they do not accord the same principles of ethical behaviour toward animals. So until Dove stops using animals to test and develop the products that pamper, cleanse and moisturize our bodies into a ripe (and hopefully beautiful) old age, they are nothing more than just another brand that has some great advertising campaigns.
More on http://sabineclappaert.blogspot.com
Posted by: Muse Communication | Monday, 28 April 2008 at 09:41 PM
A point of semantics: by using the phrase 'plus size' you're putting yourself pretty firmly in the 'skinny = normal, unskinny = abnormal' camp. Which is what Dove, for all their faults (and yes I think it's just more objectification) are deconstructing. It might seem a small point, but if you think of the ways in which language has for centuries done this about men and women, where 'man' is the norm, then you realize it's just another way of wielding power...
Posted by: lucy g | Thursday, 08 May 2008 at 08:24 AM