The recent release of Skyfall has led to many disgruntled fans expressing their frustration at the sight of James Bond electing to drink a Heineken beer rather than his signature vodka martini. Many were annoyed by the Bond franchise ‘selling out’ to the point of altering a well-loved character’s trademark drink in order to suit the highest bidder (in this case a Dutch lager).
Maybe I’m just a curmudgeon. But the last thing I’d want when coming into Heathrow after a flight and an hour of circling would be the sight and sound of 500 luvvies breaking out into a chorus of George Michael.
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