Sterling Cooper Draper Pryce
After last week’s episode of Mad Men, there was a slight sense that both the series and its characters had lost their direction, not to mention the sense of what had made things so great in the first place. The decision to put historical events centre stage was a departure from normal procedure with the result that things felt somewhat forced and more than a bit clunky.
Up till this point in the series, set in turbulent 1968, historical events have simply been simmering in the background.
Despite an opening scene that amusingly felt as if it was mere seconds away from descending into some kind of suburban swingers party, this week’s slice of Mad Men very much picked up where the ominous tone of the last one left off.
It’s Mad Men season again folks and never mind Don, Roger, Pete and co, whisky is very much the star of the show. But it’s not just the boys who appreciate the rich, complex spirit. Off screen, Joan aka Christina Hendricks is a huge fan. So much so, she was appointed by Johnnie Walker Blue Label Scotch Whisky to be its US Ambassador.
If people tuning into the latest instalment of Mad Men were hoping that Don Draper’s much publicised trip to Hawaii would lend the opening episode a warm and upbeat feeling then they were sorely mistaken – the two-hour series premiere was bleak but compelling watching.
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